Licensing

®

LUMS® is an established brand with a recognizable identity rooted in food, hospitality, and lifestyle. We are actively exploring select partnerships that expand the brand while preserving its character and commercial integrity. We welcome inquiries from qualified partners interested in licensing, co-branded products, and collaborative ventures.

 

What We’re Looking For

We are open to working with experienced operators, manufacturers, and creative partners in the following areas:

  • Food and beverage products (retail and packaged goods)

  • Restaurant and hospitality concepts

  • Apparel and merchandise

  • Consumer packaged goods

  • Experiential events and pop-ups

  • Media, content, and branded entertainment

 

Types of Opportunities

We structure partnerships in a variety of ways depending on the opportunity:

  • Trademark licensing agreements

  • Co-branded product collaborations

  • Regional or category-based exclusives

  • Co-production and joint ventures

  • Promotional and marketing partnerships

Each opportunity is evaluated based on brand alignment, execution capability, and long-term value.

 

Brand Standards

LUM’S is not a passive licensing brand. We maintain strict control over:

  • Product quality and sourcing

  • Brand presentation and messaging

  • Customer experience

  • Distribution channels

All partners must meet defined brand guidelines and operational standards.

 

Who Should Reach Out

We are interested in working with:

  • Established brands seeking a recognizable partner

  • Manufacturers with proven production capability

  • Restaurant groups and hospitality operators

  • Retailers and distributors

  • Media and content producers

We are not currently considering speculative or undeveloped concepts without a clear execution plan.

 

How to Submit an Inquiry

To be considered, please provide:

  • Company overview and relevant experience

  • Description of the proposed partnership

  • Target market and distribution plan

  • Timeline and operational capabilities

  • Any existing product samples, mockups, or materials

Submissions are reviewed on a rolling basis. We prioritize opportunities that are well-developed and ready to execute.

 

All licensing and partnership opportunities are subject to formal written agreement. Submission of an inquiry does not create any partnership, joint venture, or agency relationship.

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